The new Viking Roses are cut roses with excellent vase life, and many are shaped like the beautiful nostalgic Bourbon roses with delicate fragrance. Normally these kinds of much filled roses drop the petals, but the Viking Roses are strong and healthy cut roses that keep the petals for a very long time.

The Viking Roses have recently been successfully introduced in the market, and growers from South America, Africa and Japan have already shown great interest in the cut roses with the special colors and spectacular flower shapes.

Today, the first of the Viking Roses are grown and tested in The Netherlands, Kenya, Ethiopia, Colombia and Ecuador. Before entering the greenhouse trials, the Viking Roses first undergo outdoor testing for disease resistance and open air production.

Now the Viking Roses are ready to conquer IPM 2014, when Danish rose breeding company Roses Forever will show a great selection of the cut roses in Hall 5, stand 5A24.


Dutch – Danish cooperation

Viking Roses is a collaboration between Rosa and Harley Eskelund from Denmark and John Pouw from The Netherlands.

Viking Roses has been developed by Rosa Eskelund, who also creates Roses Forever® and Infinity® mini roses and the Plant’n’Relax® garden roses. They are well-known all over the world for their healthiness, bright colors and longevity.

John Pouw has many years of experience with selecting and introducing cut roses for different markets.

Since 2004 Rosa Eskelund has been breeding cut roses in order to develop beautiful, perfumed and unique cut roses, and the range is now marketed under the name Viking Roses.

For further information please contact Rosa Eskelund on tel: +45 51 57 19 90 or email:

Viking Roses - spectacular flower shapes and colors